Showing posts with label Internet. Show all posts
Showing posts with label Internet. Show all posts

Monday, August 15, 2011

SUSE Linux Fundamentals

Learn SUSE Linux. Below mentioned are the course objectives, Audience & study material.
Course Objectives
This course teaches you the following concepts and skills fundamental to preparing to learn how to perform SLES 9 administrative tasks:
  • Understand the Linux story
  • Use the Linux desktop
  • Locate and use Help resources in the Linux system
  • Administer Linux with the YaST management utility
  • Manage Directories and Files in the Linux System
  • Work with the Linux shell and command line
  • Use Linux text editors
  • Understand and view processes in the Linux system
  • Manage the network configuration

These are fundamental and prerequisite to learning the skills of an entry level SUSE Linux administrator or help desk technician in an enterprise environment.

Course Audience

This course is intended for Linux administrators who need to administer SUSE Linux Enterprise Server on their network.

Prerequisite Knowledge

Before taking this course, we recommend that you have some experience working with a Linux desktop or server in a computing environment (such as an enterprise or academic environment).  However, you can successfully complete the course without prior Linux experience.

PDF Study material

Sunday, August 7, 2011

Seminar - Online Gaming

An online game is a game played over some form of computer network. This almost always means the Internet or equivalent technology, but games have always used whatever technology was current: modems before the Internet, and hard wired terminals before modems. The expansion of online gaming has reflected the overall expansion of computer networks from small local networks to the Internet and the growth of Internet access itself. Online games can range from simple text based games to games incorporating complex graphics and virtual worlds populated by many players simultaneously. Many online games have associated online communities, making online games a form of social activity beyond single player games.


The rising popularity of Flash and Java led to an Internet revolution where websites could utilize streaming video, audio, and a whole new set of user interactivity. When Microsoft began packaging Flash as a pre-installed component of IE, the Internet began to shift from a data/information spectrum to also offer on-demand entertainment. This revolution paved the way for sites to offer games to web surfers. Some online multiplayer games like World of Warcraft, Final Fantasy XI and Lineage II charge a monthly fee to subscribe to their services, while games such as Guild Wars offer an alternative no monthly fee scheme. Many other sites relied on advertising revenues from on-site sponsors, while others, like RuneScape, or Tibia let people play for free while leaving the players the option of paying, unlocking new content for the members.

PowerPoint presentation on  Online gaming

Online Gaming

Online Gaming 2

Teens and Gaming

Online Gaming 3
Online Games 4
Measuring Online Game Application in GPRS and UMTS

Friday, July 1, 2011

Seminar on Android

Android is a software stack for mobile devices that includes an operating system, middleware and key applications. Google Inc. purchased the initial developer of the software, Android Inc., in 2005. Android's mobile operating system is based on the Linux kernel. Google and other members of the Open Handset Alliance collaborated on Android's development and release. The Android Open Source Project (AOSP) is tasked with the maintenance and further development of Android.The Android operating system is currently the world's best-selling Smartphone platform.

Android has a large community of developers writing applications ("apps") that extend the functionality of the devices. There are currently over 200,000 apps available for Android. Android Market is the online app store run by Google, though apps can also be downloaded from third-party sites. Developers write primarily in the Java language, controlling the device via Google-developed Java libraries.

                

The unveiling of the Android distribution on 5 November 2007 was announced with the founding of the Open Handset Alliance, a consortium of 80 hardware, software, and telecom companies devoted to advancing open standards for mobile devices. Google released most of the Android code under the Apache License, a free software and open source license

The Android open-source software stack consists of Java applications running on a Java-based, object-oriented application framework on top of Java core libraries running on a Dalvik virtual machine featuring JIT compilation. Libraries written in C include the surface manager, OpenCore[21] media framework, SQLite relational database management system, OpenGL ES 2.0 3D graphics API, WebKit layout engine, SGL graphics engine, SSL, and Bionic libc. The Android operating system, including the Linux kernel, consists of roughly 12 million lines of code including 3 million lines of XML, 2.8 million lines of C, 2.1 million lines of Java, and 1.75 million lines of C++.

Power point presentation on Android

Tuesday, June 28, 2011

Seminar on SMTP

Simple Mail Transfer Protocol (SMTP) is an Internet standard for electronic mail (e-mail) transmission across Internet Protocol (IP) networks. SMTP was first defined by RFC 821 (1982, eventually declared STD 10), and last updated by RFC 5321 (2008)[2] which includes the extended SMTP (ESMTP) additions, and is the protocol in widespread use today. SMTP is specified for outgoing mail transport and uses TCP port 25. The protocol for new submissions is effectively the same as SMTP, but it uses port 587 instead. SMTP connections secured by SSL are known by the shorthand SMTPS, though SMTPS is not a protocol in its own right.

 

While electronic mail servers and other mail transfer agents use SMTP to send and receive mail messages, user-level client mail applications typically only use SMTP for sending messages to a mail server for relaying. For receiving messages, client applications usually use either the Post Office Protocol (POP) or the Internet Message Access Protocol (IMAP) or a proprietary system (such as Microsoft Exchange or Lotus Notes/Domino) to access their mail box accounts on a mail server.

 

Power point presentation on SMTP

Sunday, June 26, 2011

Project Abstract - Combinatorial Approach For Preventing Sql Injection Attacks

A combinatorial approach for protecting Web applications against SQL injection is discussed in this paper, which is a novel idea of incorporating the uniqueness of Signature based method and auditing method. The major issue of web application security is the SQL Injection, which can give the attackers unrestricted access to the database that underlie Web applications and has become increasingly frequent and serious. From signature based method standpoint of view, it presents a detection mode for SQL injection using pair wise sequence alignment of amino acid code formulated from web application form parameter sent via web server.

 

                  

 

On the other hand from the Auditing based method standpoint of view, it analyzes the transaction to find out the malicious access. In signature based method It uses an approach called Hirschberg algorithm, it is a divide and conquer approach to reduce the time and space complexity. This system was able to stop all of the successful attacks and did not generate any false positives.

Saturday, June 25, 2011

Seminar on Online identity management

Online identity management (OIM) also known as online image management or online personal branding or personal reputation management (PRM) is a set of methods for generating a distinguished Web presence of a person on the Internet. That presence could be reflected in any kind of content that refers to the person, including news, participation in blogs and forums, personal web sites (Marcus, Machilek & Schütz 2006), social media presence, pictures, video, etc.

Online identity management also refers to identity exposure and identity disclosure, and has particularly developed in the management on online identity in social network services (Tufekci 2008) or online dating services (Siibak 2007).

One aspect of the online identity management process has to do with improving the quantity and quality of traffic to sites that have content related to a person. In that aspect, OIM is a part of another discipline called search engine optimization with the difference that the only keyword is the person's name, and the optimization object is not necessary a single web site; it can consider a set of completely different sites that contain positive online references. The objective in this case is to get high rankings for as many sites as possible when someone search for a person's name. If the search engine used is Google, this action is called "to google someone”.

Another aspect has to do with impression management, i.e. "the process through which people try to control the impressions other people form of them". One of the objective is in particular to increase the online reputation of the person.

Online identity management often involves participation in social media sites like Facebook, LinkedIn, Flickr, YouTube, Twitter, Twitxr, Last.fm, Myspace, Orkut and other online communities and community websites, and is related to blogging, blog social networks like MyBlogLog and blog search engines like Technorati.

But it can also consist in more questionable practices. Hence in the case of social network services users have the possibility to buy 'friends' so to increase their visibility

             

 

Presentation on the topic  Online identity management

Seminar on Website Marketing

Internet marketing, also known as digital marketing, web marketing, online marketing, search marketing or e-marketing, is the marketing (generally promotion) of products or services over the Internet.

Internet marketing is considered to be broad in scope because it not only refers to marketing on the Internet, but also includes marketing done via e-mail and wireless media. Digital customer data and electronic customer relationship management (ECRM) systems are also often grouped together under internet marketing.

Internet marketing ties together the creative and technical aspects of the Internet, including design, development, advertising, and sales. Internet marketing also refers to the placement of media along many different stages of the customer engagement cycle through search engine marketing (SEM), search engine optimization (SEO), banner ads on specific websites, email marketing, and Web 2.0 strategies.[citation needed]

In 2008, The New York Times, working with comScore, published an initial estimate to quantify the user data collected by large Internet-based companies. Counting four types of interactions with company websites in addition to the hits from advertisements served from advertising networks, the authors found that the potential for collecting data was up to 2,500 times per user per month.

     

 

Presentation on the topic website marketing

Internet Marketing Strategy

Developing a successful internet marketing strategy is an essential part of your online success. In order to succeed, you must develop and implement a strategic plan that includes all of the following:
  • A great product
  • A web site specifically designed to sell
  • A killer marketing strategy
Each step plays an important role in your overall strategy and must be developed to its fullest potential. If even one step fails, your chances of success will be minimal.

Developing Your Product

Your first step will be to develop a great product. You're probably thinking that's easier said than done, but it's really not. The absolute best product is one that you can develop yourself and deliver over the Internet. With today's technology, there is absolutely no reason why you can't create your own product. The knowledge you have within your own mind is extremely valuable. Everybody is good at something, has a special talent or some specialized knowledge. Use this knowledge to create a product.
The key to developing a great product is exclusiveness. Your product should be unique and not be in competition with hundreds of other similar products. You must give your potential customers exactly what they want. Develop a high-quality product that fills a void to increase your chance of success.
Another consideration of great importance is your target market. Keep in mind, the Internet is a global marketplace. Develop a product with a large geographic target and a wide appeal. A great product will fulfill a need or desire and provide instant gratification.

Source: http://www.web-source.net/3steps.htm

Presentation on Topic

Seminar on Internet Marketing

Internet marketing, also known as digital marketing, web marketing, online marketing, search marketing or e-marketing, is the marketing (generally promotion) of products or services over the Internet.

Internet marketing is considered to be broad in scope because it not only refers to marketing on the Internet, but also includes marketing done via e-mail and wireless media.Digital customer data and electronic customer relationship management (ECRM) systems are also often grouped together under internet marketing.

Internet marketing ties together the creative and technical aspects of the Internet, including design, development, advertising, and sales. Internet marketing also refers to the placement of media along many different stages of the customer engagement cycle through search engine marketing (SEM), search engine optimization (SEO), banner ads on specific websites, email marketing, and Web 2.0 strategies.[citation needed]

In 2008, The New York Times, working with comScore, published an initial estimate to quantify the user data collected by large Internet-based companies. Counting four types of interactions with company websites in addition to the hits from advertisements served from advertising networks, the authors found that the potential for collecting data was up to 2,500 times per user per month.

 

Presentations on topic Internet marketing

Seminar on Affiliate marketing

Affiliate marketing is a marketing practice in which a business rewards one or more affiliates for each visitor or customer brought about by the affiliate's own marketing efforts. Examples include rewards sites, where users are rewarded with cash or gifts, for the completion of an offer, and the referral of others to the site. The industry has four core players: the merchant (also known as 'retailer' or 'brand'), the network, the publisher (also known as 'the affiliate'), and the customer. The market has grown in complexity to warrant a secondary tier of players, including affiliate management agencies, super-affiliates and specialized third party vendors.

Affiliate marketing overlaps with other Internet marketing methods to some degree, because affiliates often use regular advertising methods. Those methods include organic search engine optimization, paid search engine marketing, e-mail marketing, and in some sense display advertising. On the other hand, affiliates sometimes use less orthodox techniques, such as publishing reviews of products or services offered by a partner.

Affiliate marketing—using one website to drive traffic to another—is a form of online marketing, which is frequently overlooked by advertisers.While search engines, e-mail, and website syndication capture much of the attention of online retailers, affiliate marketing carries a much lower profile. Still, affiliates continue to play a significant role in e-retailers' marketing strategies.

 

Presentations slides on Affiliate marketing

Ebook Search Engine Optimization Starter Guide

Welcome to Google's Search Engine Optimization Starter Guide. This document first began as an
effort to help teams within Google, but we thought it'd be just as useful to webmasters that are new to
the topic of search engine optimization and wish to improve their sites' interaction with both users and
search engines. Although this guide won't tell you any secrets that'll automatically rank your site first
for queries in Google (sorry!), following the best practices outlined below will make it easier for search
engines to both crawl and index your content.

 

          

Search engine optimization is often about making small modifications to parts of your website. When
viewed individually, these changes might seem like incremental improvements, but when combined

with other optimizations, they could have a noticeable impact on your site's user experience and
performance in organic search results. You're likely already familiar with many of the topics in this
guide, because they're essential ingredients for any webpage, but you may not be making the most
out of them.

Even though this guide's title contains the words "search engine", we'd like to say that you should
base your optimization decisions first and foremost on what's best for the visitors of your site. They're
the main consumers of your content and are using search engines to find your work. Focusing too
hard on specific tweaks to gain ranking in the organic results of search engines may not deliver the
desired results. Search engine optimization is about putting your site's best foot forward when it
comes to visibility in search engines.

Download Ebook

Search Engine Optimization Starter Guide

Seminar on Search Engine Marketing

Search engine marketing, (SEM), is a form of Internet marketing that seeks to promote websites by increasing their visibility in search engine result pages (SERPs) through the use of, paid placement, contextual advertising, and paid inclusion. Search engine optimization (SEO) is "optimizing" website pages to achieve higher ranking in search results via the process of selecting specific keyword expressions associated to the website SEM is utilizing various means of "marketing" a website in order for it to become more relevant in regard to search engine searches and their rankings. It should be asserted that SEM is NOT SEO and vice versa. SEM constitutes Ad words which comprises pay per call (particularly beneficial for local providers as it enables potential consumers to get in touch directly to a company with one click), article submissions, advertising and making sure SEO has been done. Also, key word analysis needs to be done for both SEO and SEM; but not necessarily at the same time. SEM is a constant and tedious task. It frequently needs to be updated and monitored continually. Another part of SEM is Social Media Marketing (SMM). SMM is a type of marketing that involves exploiting social media to influence consumers that one company’s products and/or services are valuable. You can do SEM without doing SMM but you can't do SMM without doing SEM because SMM is a higher level of SEM.

 

 

As the number of sites on the Web increased in the mid-to-late 90s, search engines started appearing to help people find information quickly. Search engines developed business models to finance their services, such as pay per click programs offered by Open Text in 1996 and then Goto.comin 1998. Goto.com later changed its name to Overture in 2001, and was purchased by Yahoo! in 2003, and now offers paid search opportunities for advertisers through Yahoo! Search Marketing. Google also began to offer advertisements on search results pages in 2000 through the Google AdWords program. By 2007, pay-per-click programs proved to be primary money-makers for search engines. In a market dominated by Google, in 2009 Yahoo! and Microsoft announced the intention to forge an alliance. The Yahoo! & Microsoft Search Alliance eventually received approval from regulators in the US and Europe in February 2010

Presentation on Topic Search engine marketing

Wednesday, May 11, 2011

Seminar on E-Business

Electronic business, commonly referred to as "eBusiness" or "e-business", or an internet business, may be defined as the application of information and communication technologies (ICT) in support of all the activities of business. Commerce constitutes the exchange of products and services between businesses, groups and individuals and can be seen as one of the essential activities of any business. Electronic commerce focuses on the use of ICT to enable the external activities and relationships of the business with individuals, groups and other businesses.[1]

The term "e-business" was coined by IBM's marketing and Internet teams in 1996.[2][3]

Electronic business methods enable companies to link their internal and external data processing systems more efficiently and flexibly, to work more closely with suppliers and partners, and to better satisfy the needs and expectations of their customers.

In practice, e-business is more than just e-commerce. While e-business refers to more strategic focus with an emphasis on the functions that occur using electronic capabilities, e-commerce is a subset of an overall e-business strategy. E-commerce seeks to add revenue streams using the World Wide Web or the Internet to build and enhance relationships with clients and partners and to improve efficiency using the Empty Vessel strategy.

Power point presentation on Electronic business